Deal Diaries
Deal Diaries is a podcast dedicated to uncovering the stories, strategies, and financial frameworks behind buying, acquiring, and selling companies in the European market. Our mission is to empower aspiring entrepreneurs and acquisition enthusiasts by providing open, honest, and educational conversations with the people behind the deals.
Episodes

3 hours ago
3 hours ago
In this episode of Deal Diaries, Australian-born, Sweden-based broker Joe shares his journey from buying $700 content sites to brokering six-figure online business deals. He dives deep into due diligence, asset valuations, risk, growth strategies, and what first-time buyers often get wrong. If you're curious about acquiring and scaling digital assets, this episode is a goldmine of real-world insights.
Contact us here:
Indrekhttps://www.linkedin.com/in/indrek-poldvee-sales-marketing-coach/
Joe
https://www.linkedin.com/in/joe-burrill/

5 days ago
5 days ago
My contact: https://www.linkedin.com/in/indrek-poldvee-sales-marketing-coach/
Valeria contact: https://www.linkedin.com/in/valeriakiisk/
Episode 165: How to Buy a Company (Even with No Money) – with Valeria Kiis
Guest: Valeria Kiis, Partner at Redgate Capital, with 15+ years in finance, corporate M&A, and advisory.
Background: Redgate Capital specialises in M&A, capital raising, real estate, and wealth management across the Baltics.
Episode Focus: Practical insights into buying and selling companies, especially in the Baltic context.
🔹 Buying a Business
Start by asking: Why do I want to buy this company? Define your personal and strategic goals.
Most deals in the Baltics are under €10M; even €100k–€1M deals are common.
You don’t need millions to buy a company – creative deal structures are often used.
Use debt financing, seller earn-outs, private investors, or shared equity with performance milestones.
Having “skin in the game” (money, time, effort) is vital for investor confidence.
🔹 Selling a Business
Many founders are too involved in day-to-day operations—this hurts valuation.
To sell successfully, create a company that works without you.
Strategic buyers often offer more value than financial buyers due to synergies.
🔹 Due Diligence & Negotiation
Always perform detailed legal, financial, and operational due diligence.
Expect 6–12 months for deal completion; build patience into your plan.
Be transparent—buyers pay more for businesses with fewer unknowns.
🔹 Final Tips
Build relationships before you need them—many deals start with a conversation.
Be bold in asking, but back it up with strategy and humility.

5 days ago
5 days ago
Deal Diaries is a podcast where host Indrek explores the world of buying and selling companies across Europe. With no financial background, he's diving into M&A to learn, build a team, and eventually close real deals. The show features honest, long-form conversations with entrepreneurs, advisors, and dealmakers.
You can contact me here:https://www.linkedin.com/in/indrek-poldvee-sales-marketing-coach/